Welcome to Discover College Arts and Science, we are excited to announce the introduction of a cutting-edge three-year full-time Bachelor of Computer Applications (BCA) degree course focused on Marketing Technology (Martech) in Hosur District.

Recognizing the growing demand for skilled professionals in this dynamic field, our program aims to equip students with the knowledge and skills necessary to excel in the evolving world of MarTech. Additionally, we are pleased to offer a unique opportunity to the top two performers in the BCA course, granting them a 100% scholarship. With MarTech being one of the fastest-growing job categories, this program promises to open doors to a plethora of exciting career opportunities.

The Rising Demand for Marketing Technologists: 

According to a report by LinkedIn, MarTech emerged as one of the fastest-growing job categories in 2020, experiencing a remarkable 63% increase in job openings compared to the previous year. This surge in demand can be attributed to the ongoing digital transformation of businesses worldwide. With organisations increasingly relying on technology-driven marketing strategies, the need for skilled marketing technologists who can bridge the gap between marketing and technology has become paramount. The trend suggests that the demand for MarTech professionals will continue to rise in the coming years.

A Pathway to Success: 

At Discover College, we understand the importance of combining technical expertise with marketing acumen. Our Bachelor of Computer Applications (BCA) degree course in Martech has been meticulously designed to provide students with a strong foundation in computer science, programming, data analytics, and marketing principles. The curriculum is carefully crafted to ensure that graduates possess a comprehensive understanding of both marketing strategies and the latest technologies driving the industry forward.

Highlights of the BCA Degree Course:

1. Cutting-Edge Curriculum: The BCA degree course in Martech covers a wide range of subjects, including marketing fundamentals, web development, digital analytics, search engine optimization (SEO), social media marketing, data visualisation, and more. Students will gain hands-on experience with industry-leading tools and platforms used in the field of MarTech.
2. Practical Learning Opportunities: Discover College believes in practical, experiential learning. Students will have access to state-of-the-art labs and facilities where they can apply their knowledge and skills to real-world scenarios. They will also have opportunities to collaborate with industry partners on projects, internships, and case studies, thereby gaining valuable industry exposure.
3. Expert Faculty: Our faculty consists of experienced professionals from both the marketing and technology domains. They bring a wealth of knowledge and expertise to the classroom, guiding students in mastering the latest trends and technologies in MarTech. The faculty is dedicated to nurturing talent and helping students build a successful career in this thriving field.

Placement Support: Discover College has established strong industry connections and partnerships with leading organisations. We offer comprehensive placement support to our students, facilitating internships and job placements in renowned companies. Our goal is to ensure that students have a smooth transition from the classroom to a rewarding career in MarTech.

Unlocking Opportunities with Scholarships:

To recognize and encourage exceptional talent, Discover College is offering 100% scholarships to the top two performers in the BCA degree course. This exclusive opportunity not only eases the financial burden for deserving students but also motivates them to strive for excellence and stand out in the competitive MarTech landscape.

Join Discover College and shape your MarTech career: 

If you are passionate about blending marketing strategies with technology and want to be at the forefront of the digital revolution, the BCA degree course in Martech at Discover College is the ideal choice. By gaining comprehensive knowledge, practical skills, and industry exposure, you will be well-prepared to excel in diverse areas.

To know more about how you can start your career in the field of BCA click here- https://www.discovercollege.in/marketing-technology-course/ Apply now!